Drs. Berry, Luther & Aronovitz have been performing hair restoration in Michigan since 1974, with decades of experience and some of the most advanced technology in the field, including the ARTAS Robotic Hair Transplant system. Despite that track record, their previous website was outdated and didn’t reflect the level of expertise and technology actually behind the practice.

Researching other hair restoration clinic websites, the recurring flaw was a cold, clinical design that does nothing to build patient trust, a serious problem for a cosmetic procedure where the decision to move forward is as emotional as it is medical. Patients researching hair restoration need to feel confident in the people and the process before they’ll ever book a consultation.

I rebuilt the site around trust and clarity: a warm, confident hero that leads with the practice’s decades of experience, a clear breakdown of every procedure offered, FUE ARTAS, Manual FUE, FUT, eyebrow transplant, scar repair, and PRP therapy, each explained in plain language, and real patient results and Google reviews given real visual weight rather than buried in a footer. The build is backed by a full SEO and AI SEO foundation and a lead generation path built around booking a complimentary consultation, the natural first step for a prospective patient.